The audience look at adverts and choose whether to look at it or not, and choose whether or not to consume it depending on the product or service as each product/service appeals to a certain group of individuals that are willing to consume and pay for that particular thing.
It is different today from before as there werent as much opportunity on how to advertise the product before as there is today, as there is television, radio, magazine, newspaper etc, which will help businesses in gaining a profit through showing their product/serive to the world. Audiences depend on the media to find out about a product, where looking back individuals had to go a store and find out by either looking at the packaging or by asking questions, this is seen as a wierd thing to many people as they look at an advert and decide whether or not they want it, which means that adverts must ensure they have all the details on that 20-30 second advert including price, product and place. Adverts now do the hard work for audiences, making our life easier.
It is different today from before as there werent as much opportunity on how to advertise the product before as there is today, as there is television, radio, magazine, newspaper etc, which will help businesses in gaining a profit through showing their product/serive to the world. Audiences depend on the media to find out about a product, where looking back individuals had to go a store and find out by either looking at the packaging or by asking questions, this is seen as a wierd thing to many people as they look at an advert and decide whether or not they want it, which means that adverts must ensure they have all the details on that 20-30 second advert including price, product and place. Adverts now do the hard work for audiences, making our life easier.
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